On subliminal persuasion
Review of Wilson Bryant Key, The Age of Manipulation, New York: Henry Holt, 1989.
“Orwell’s 1984 actually occurred around 1934. We were just too busy to notice.” Marshall McLuhan
There are many types of subliminal technology. The most common involves placing verbal messages in soundtracks at low volume (below the conscious threshold) and visual images in graphics and video.
“Consciously perceived reality” is a brain construction, an oversimplification or snapshot of complex data perceived by the senses. Everyone processes sensory data slightly differently. The process of perception can be manipulated in soundtracks and videos by inserting a message the lasts for a brief moment. The idea is that the subconscious mind will perceive it, but the conscious mind won’t. The technology is not perfect because some people are able to perceive the subliminals consciously while others only indicate perception at the subconscious level after testing.
Dr. Key provides documented studies indicating that subliminal messages do work to change behavior, and he explains how it is done. The field has, of course, become more sophisticated since 1989, so we are providing a gentle introduction to old technologies.
Dr. Hal Becker patented the high speed tachistoscope that inserts subliminal messages into music. These are placed at low volume. His Mark III Video Subliminal Processer inserts subliminals into video. The images are set at a candlepower slightly above the apparent picture. Visual subliminals are often lowered into shadows and color blends so that they disappear. His system is used by corporate trainers to reduce theft. Subliminals in music piped into stores reduced theft 40% in one year and reduced employee turnover by 60%.
Putting subliminal phrases in doctor waiting rooms (in background music) reduced fainting, smoking, and patient complaints by over 60%.
Proactive Systems produces subliminals for smoking, pain management, self-esteem, stockbrokers, and a children’s hyperactivity clinic. Proactive Systems had 300 store installations in the U.S. in 1989.
(In 2010, you are probably exposed to subliminals any time you enter a large store.)
Stimutech of Michigan marketed Expandovision, a computer video system that flashes subliminal messages. Stimutech technology connects the computer to a TV and inserts visuals at subliminal levels. It works to change behaviors on some people some of the time.
Movies need to be edited for light and shadow in every scene because natural lighting does not convey subliminal messages. The subliminal visuals are mainly in the darker shadows.
Subliminals have been documented to affect dreams, conscious perception, emotional response, drive-related behavior, verbal behavior, judgment, purchasing decisions, and pathology.
(However, there is a school of investigation that claims subliminal messages don’t work, or don’t work in certain products. Search this topic yourself if you want to investigate the recent controversies. We are satisfied that subliminal programming works and is used on a large scale.)
The people who are most vulnerable to subliminals are the people who believe they think for themselves and are independent agents. Fundamentalist Christians are also extremely vulnerable to subliminal persuasion.
The average American perceives 1000 ads daily. To make this acceptable, the advertising industry had to make ads banal, safe, mildly entertaining, and reassuring. The ads are aimed at reassuring the audience, not telling about product features. Ads appear to be innocent and ineffective. But if they were ineffective, the ad industry would be out of business.
Advertising is based on the idea that fantasy is better than reality.
Verbal criticism does not serve to affect people’s opinions. Opinions change when the subconscious mind is changed. The subconscious mind changes mainly because of perception of images connected with pleasurable states (fantasy) followed by reinforcement.
In psychological tests, people who were hypnotized and then followed posthypnotic suggestions configured elaborate rationales for why they acted that way. The same is true of consumers.
(Rational explanations of behavior are not reliable. People mainly act for subconscious motives. You can begin to access your own programming by being skeptical about the explanations you give for your own behavior. You can test your own programming by being attentive to your purchases and trying to figure out how they sold you. Remember, you should be boycotting all big corporations.)
Inuit tribesmen who were shown subliminal images in ads identified them right away and thought the practice was very strange.
(This leads to a general observation, so-called “primitive” or tribal peoples are too sophisticated to fall for the techniques that manipulate modern man. Modern man is a degeneracy created on purpose.)
The lower the subliminal threshold (the more subtle the image or phrase is compared with its context), the greater the effect.
Paper stock embedded with subliminal words, usually SEX, has been used for decades. These paper embedding techniques are so subtle that crime labs have investigated the papers and found nothing (meaning the level of embed is very very slight).
Presidential speechwriters purposely fuzz up content so as not to offend audiences.
Objectivity and accuracy of meaning are fantasy concepts.
Opinions change more in the direction of strength when a second message is introduced. In other words, repetition reinforces. That is why you see the same ads over and over, hear the same slogans over and over.
40 to 60 percent of the cost of a product is advertising.
Purchasing is the most heavily studied human behavior.
Because many subliminal appeals deal with homosexuality, castration, bizarre sexual fantasies, skulls, daggers, and other death symbols, the subliminals must be creating anxiety, fear, and other negative emotions in the population.
Subliminal messages are the cause of most psychological problems.
If you begin to consider how many people consume movies, TV programs, and ads embedded with subliminal messages year over year, you can understand why the masses are held in their conditioned prison. A steady diet of negative stimulation from media must affect psychological well-being.
The various psychologies that have emerged have nothing to do with science. Social scientists are both anti-social and unscientific.
Hypnotically induced amnesia: One can be instructed under hypnosis to forget something and then to forget that one has forgotten.
All media are designed to increase tension.
Technological societies are the most propagandized, the most indoctrinated, and the blindest to their own conditioning. The higher the status, the more indoctrination. Imagining they are free and sophisticated, bureaucratic elites are actually solidly vested in the service of the ruling elites.
Symbolism is not an archaic remnant. Everything is symbolic. Symbolism is ignored as a subject by academia but is the lifeblood of all marketing.
Orrin Klapp studied the use of symbolic power images in his book Symbolic Leaders. Everyone who runs for high office is putting on a show of symbols. Advertising is a show of symbols. Movies are symbolic content constructed for maximum emotional effect. However one may theorize about a “natural subconscious mind,” modern man’s subconscious mind is bombarded with symbolic content, even if subliminal images are not introduced.
The consumption economy is a threat to the idealism of democracy. That advertising on a large scale has been allowed shows that elites are more committed to the consumption economy than the political system.
People do not imagine how easily they are controlled, that is why they are easily controlled.
The fabrication of a fantasy reality can be accomplished without any reference to an actual fact. This is even easier in the media age.
Ideological failures do not lead to disintegration of the ideology but to new theories that become ideologies replacing the failed ideologies.
(That is how people believe one thing, then end up believing another, but believe that they continue to believe the same thing. These shifts in “party line” are consciously manipulated, but people perceive the new instructions about what to think as “natural” rather than as conscious misdirection. Political leaders understand how to misdirect verbally while misdirecting using body language. If you watch them closely you can see how they do it, but first someone has to tell you that you are being deceived. Body language manuals and Neurolingistic Programming are the bibles of deception.)
Wittgenstein said in Philosophical Investigations, “One thinks that one is tracing the outlines of nature over and over again. One is merely tracing around the frame through which we looked at her. A Picture held us captive.”
(Wittgenstein was describing worldview bias. Holding to a single worldview, modern man consistently misperceives reality because the schools indoctrinate and the media carry lies and subliminal suggestions.)
(The opportunity of the moment, when the criminal manipulations of the New World Order controllers have become public knowledge, is the opportunity to abandon the two old, outmoded worldviews that provided cover and support for the controllers. But first you have to escape from the stream of media conditioning.)
(If the masses do not abandon their false conditioning, they will continue to remain slaves as the controllers patch their failing system back together. All of the voices in the media calling for “economic recovery” are serving the fantasy that an unworkable credit bubble initiated by socialists and manipulated by Wall Street crooks is normal and desirable.)
Opinions and stimulus-response conditioning formed by subliminals can only be changed by extensive reindoctrination, an overwhelming barrage of factual data, or some trauma resulting from the false belief.
(That makes our job harder, but for some reason we soldier on.)
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Helpful blog, bookmarked the website with hopes to read more!
These are some great points!
I don’t know what else I can say about it other than thank you. The bitter truth of the nwo is astoundingly clear.